Not long ago, many businesses in Ghana could get by with little more than a Facebook page and a WhatsApp number. For some, that was enough to attract customers and keep sales coming in. Things have changed. Today, people do…
Starting an online store in Ghana comes with an early decision you’ll need to make: WooCommerce or Shopify? It sounds like a technical question, but it’s really a business one. Both platforms run millions of stores worldwide, but the experience…
If you’ve been trying to figure out how to get your business online, you’ve almost certainly run into this phrase: WordPress vs Wix. Someone in your network swears by WordPress. Someone else says Wix is easier and cheaper. And now…
Introduction A business owner who is sharp, hardworking, and clearly good at what they do tells me their business is doing fine without a website. They’ve got regulars. Their phone is always ringing. Word gets around. And honestly? For a…